How to Become a Home Stager?

Vacant homes and properties can be especially difficult to sell because potential buyers often struggle to envision the home’s potential, but home staggers designed each space with creativity. The home staging industry is related to real estate and interior designing, the perfect combo of both making well-designed and well-furnished homes to attract potential buyers. Let us know ‘How to Become a Home Stager?’.

How to Become a Home Stager?

How to Become a Home Stager?

Home staging is currently growing in the US because buyers not only want a house in their desired location but also prefer that the house is well organized and furnished according to the latest market trends. If you are interested in this profession, we will help you understand the home staging process and your career.

Home stagers put their full attention on the latest home decor trends, assessing the needs of clients and makes attractive and appealing for the clients. Fortunately, this is one of the superb skills that can be learned and mastered without a specific background or education; it just needs time, hard work, and an interest in home staging. In comparison to other business models, it does not require a large initial investment to carry on business. 

Home Staging:

Home staging is a successful home sales technique that will boost your income. Home staging combines decorating, real estate, and marketing to create an experience for the best home buyers. Home staggers transform vacant houses into desirable residences that attract clients. 

Skills needed to become a successful home stager:

Here are some crucial skills every home stager must know, and if you are new in this industry, these skills will help you a lot.

Home decoration skills:

You must have creativity and a good sense of space. You do not need to be a trained and certified interior designer; you can use your creative mind to enhance the appeal of your home.

A great home stager will understand how to decorate a space in a flattering way to attract the client, so they should view a room through the eyes of an interior designer. They may be selecting furniture, matching colors, and arranging rooms to appeal.

Real estate:

As a home stager, you must have enough knowledge and a keen interest in the real estate industry. Because home staging is directly related to the real estate profession, those who work in it should have an interest in the real estate industry. 

Personalized skills:

Home stagers must be extremely organized, both in their work schedules and in organizing a home. As a home stager, you have to keep your work on time and be punctual if you arrange a meeting with a client. Also, you have to maintain a balance of work when you are working with a lot of clients, if you enjoy bringing order and balance to your work, home staging could be a good fit.


A home stager must prefer cleanliness and make homes clean and excellent for living. A staged home should be effectively organized, clean, and spotless. Home stagers will clear out clutter, clean streaks from windows, dust cobwebs in high corners, cover stains on upholstery, and hide scuff marks on the floor. Before your home is ready for potential buyers, it must be thoroughly cleaned to make a positive impression on the client’s mind.

Collaborate effectively with others:

As a home stager, it is necessary to interact with others and have good conversations with clients. Being able to walk into any difficult situation and calm the person down is part of what makes a good home stager.   

Starting a Home Staging Business:

If you want to start a home staging business, you must do these things before taking a deep dive into this industry:

Investigate the local housing market:

Before you start your home staging business, you should know what kind of homes your customers want. You must understand the preferences of clients. If you are working in a famous city or a posh area, people will prefer luxury items, whereas this is going to be the opposite if you are working in an area where the average income is low.

License and Naming Your Company:

You have to choose a suitable name for your business that describes your service and attracts a target audience. Then you must obtain a license for home staging that describes your service and attracts a target audience. Then you must obtain a license for home staging in your area. Without a license, you are unable to conduct your home staging business freely; that’s why you need a license.

Choose a Specific Target Market:

As a home stager, you must focus your marketing efforts on a specific target area and the specific needs of customers. For example, you could create a network of local flippers with whom you collaborate on investment properties. You have an option of collaborating with other businesses in the same industry for the sake of growing your name and earning a good repo as well.

Create a pricing structure:

As a home stager, setting your prices can be a difficult but necessary step because it gives you a better understanding of your projected income. You have to consider your financial investments, the amount of time each job is willing to take, and any other factors that may be difficult, such as moving furniture into upstairs units, etc., that allow you to set your pricing structure.

Make a website:

For a home staging business, it is especially important in a visually appealing and emerging field like home staging. When potential clients are considering hiring a home stager, they will most likely conduct their research on Google about home staging in their area. They’ll find your website and view your design portfolio; if your services and all of your photos are of high quality, chances are they’ll contact you.

Find Low-Cost Home Decor Suppliers:

Homestall owners must need stylish and decent decor items to fill the vacant spaces in their homes and make them more appealing to potential buyers. So, you have the option of purchasing furniture and other items from less expensive auctions or waiting for discount offers on furniture and other decor items.


Building your career around your natural abilities increases your chances of success significantly in the field of home staging. There are a lot of ugly houses in the market which are the best opportunity for you to show your creativity and skills. You have to find that house and show the magic of your creativity and as a reward, you will enjoy a handsome amount.

  • Is stage management a viable career path?

According to the Home stagers association, the return on investment is more than 100% in this business because it’s a great opportunity to invest.

  • How do home stagers find customers?

Request referrals from current home staging clients. Call potential staging clients and invite them out for coffee or a quick phone call. Attend open houses and meet real estate agents with whom you want to work. Organize an open house at one of your staged homes with a friend.

How to Become a Home Stager?

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