CVS Mission Statement-Know More

In American pharma retail, the name of CVS pharmacy stands apart as the retailer has served its customers for almost six decades and continues to do so. It is the largest pharmacy retailer in the United States and specials in provision of prescription drugs and sells a wide collection of general merchandise. The firm employs around 200,00 employs to serve its customer base.let us know more about that the CVS Mission Statement-Know More.

CVS Mission Statement-Know More

This article provides information about the mission statement of CVS.

Mission Statement

A mission statement explains why the organization has come into being. It serves as tool to depict essential purpose of the organization for which it has come into existence. Most of the reputable organizations prefer to employ a well written and concise mission statement which connects with the target audience and helps in building a distinct identity of the firm. Organizations develop the mission statements in light of their long term objectives and the tasks which need to be done for fulfilling these objectives. 

Characteristics of Good Mission Statement

For a mission statement to be deemed good or appropriate, the statement needs to possess several characteristics as prerequisites which make the mission statement worthy of being good or proper mission statement. Following are the primary features which can be associated with good mission statements –

  • Practical – A good mission statement should be practical in nature. It should not be something which is impossible to achieve for the organization. It needs to be credible so that the element of practicality is maintained.
  • Accurate – Preciseness is an important feature of a well written mission statement. The statement must precisely depict what the organization aims at and how it will be achieve the goals.
  • Clarity – Mission statement should be clear so that everybody in the organization can connect with the statement and perform the actions according to it.
  • Unique – Mission statement should be distinct so that organization can differentiate itself from the competition in the market. It can reflect the basis on which firm will compete in the market.
  • Motivating – The mission statement should have the ability to motivate and rally the workforce to achieve the organizational and personal goals of the workforce.

Benefits of Good Mission Statement

Possessing a well written mission statement serves many important purposes for the organizations. Some of the benefits of having a good mission statement are enlisted as follows –

  • Inspire the workforce – Good mission statements play a vital role in inspiring the workforce for working whole heartedly for the achievement of goals set by the top management.
  • Encourage Competitiveness – Mission statements instill a sense of competitiveness in the organization and helps the firm in competing with the rivals in the industry.
  • Integration – Mission statements help in integrating various components of the strategy and formulate an effective long term plan for organizational success. This presents a comprehensive plan which provides direction to the employees of the company.

CVS Mission statement

The mission statement used by CVS is, “ supporting people on their journey to better health. As the mission statement signifies, the pharma organization is committed to its mission of helping and motivating people to move on to healthy lifestyle and eliminate diseases. Following points depict the key elements of mission statement of CVS pharmacy –

  • The urge of the organization to create a healthy world, where everybody lives a disease free life.
  • The firm focuses both on quality and quantity. It is ensured that the prescriptions required by the customers are available at all the CVS pharmacy stores and the prescriptions arrive at stores after passing due quality checks.
  • The mission statement of CVS depicts the values of the organization and the impact it wishes to have on human lives.
  • The mission statement used by CVS helps the various stakeholders to know how the firms plans to achieve the long germ organizational goals. 

Conclusion 

All in all, In today’s competitive and ever changing business environment requires organizations to be proactive and develop strategies that help the firm to stay relevant in the long run. Mission statement plays a vital role in helping the firm achieve this. The mission statement employed by CVS concisely defines what the organization is all about and how it plans to satisfy its customers.

Frequently asked questions

Question 1. Do the values of organization affect the mission statement ?

Answer 1. The organizational values play a vital role in helping the top management to derive a suitable mission and vision statement that signifies what the firm is all about and how it aims to serve the customers and society whilst achieving sustainable profit levels.

Question 2. How is the mission statement related to brand identity?

Answer 2. Mission statements play a crucial role in helping the firm to establish and maintain a distinctive brand identity. This distinct identity enables the firm to establish a firm presence in the market and is helpful considering the competitive business scenario.

CVS Mission Statement-Know More

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