Airbnb is a company that rents rooms or apartments to travelers around the world. Founded in 2008, Airbnb now offers more than four million listings in 34,000 cities. Airbnb aims to help guests feel like locals by staying with local hosts and providing access to people’s real lives. Let’s know about Airbnb Mission and Vision Statements.
The company promotes authenticity, community, and trust. Airbnb is a global travel platform that connects hosts who have accommodations to rent with guests looking for a place to stay. The company’s mission statement, vision statement, and values are all derived from their founders’ beliefs about what they wanted from this business.
Introduction
Founded in 2008 by Brian Chesky and Joe Gebbia, Airbnb has grown from providing beds for 20 people in its first year to more than 2 million listings across 191 countries in 2017. A few years later Airbnb expanded its service to include not just houses but also castles, treehouses, boats, and other unconventional types of accommodation.
The company has now expanded its services into over 191 countries and offers more than 5 million places for people to stay. It has become a popular option for travelers who are looking for more affordable accommodations or short-term rentals.
The idea of Airbnb started with two guys, Joe Gebbia and Brian Chesky, both designers. They were living in San Francisco at the time and couldn’t afford their rent on Craigslist. So they decided to create an online marketplace where people could list houses on the internet for others to rent.
This way they would have more flexibility with their budget. The idea of Airbnb was born, but it wasn’t until 2009 that it became more than just an idea. The idea for Airbnb came to the co-founders while they were attending a design conference in 2007.
The three had created their company to help visitors of the event find lodging, but quickly realized it could be used for so much more than that. The first few years after its founding, Airbnb stayed focused on only short-term travel and began expanding internationally.
In 2015, sixty percent of revenue came from outside the U.S. Today, Airbnb is one of the top five grossing companies in the world. The company’s initial focus was on helping people find unique places to stay, but they now offer experiences for people looking to travel outside their backyard.
What is Airbnb’s mission statement?
The mission statement is “To live in the world where one day you can feel like you’re home anywhere & not in a home, but truly home, where you belong.” The above excerpt offers a clear description of Airbnb’s mission statement and showcases what its clientele expects to benefit from as a result of the company’s business relationship.
It reflects an imaginative business strategy that involves the essence of human happiness. This statement conveys a high degree of commitment that Airbnb puts into providing the same level of comfort to its clientele when connecting with a traveler.
The goal of Airbnb is to create an atmosphere where they can be accessible to the individuals who need their services for the time being. This is especially of much consequence if the individuals that are provided in that kind of community are the residents of that home.
These are the individuals who would ordinarily call it home. It is noteworthy that Airbnb has a goal to reduce or eradicate homelessness, regardless of whether this is accomplished through human interaction or the provision of the product.
The short-term rental business would be a solution that many would consider and spend time striving to achieve. The following are the components of the mission statement: The Airbnb mission statement sets out the company’s aims and objectives.
It is a succinct definition of the aims and objectives of the company. It sets out the general reason for Airbnb’s existence and how it sees itself. The Airbnb mission statement displays the key strategic elements that the company has at its disposal.
It also provides some guidelines for the management team and how the objectives will be accomplished. The Airbnb mission statement articulates the motive behind its work and helps to establish how it will achieve its goals.
It answers the questions on its benefits to the Airbnb customer. The Airbnb mission statement emphasizes the potential of the company.
Impact on the company’s customers
The objectives of Airbnb point to delivering client-centric products and services. They tie in with the objectives of any decent and successful company. As an integral part of the company, the customers come first.
A single company would need to undergo some amount of turbulence to reach its potential if it is to attain greatness. The employees will have to do what is in the best interest of the company to impact positively on the business’s objectives.
The customer is the ultimate decision-maker in the world today. The customers can choose their service providers based on the service provided.
What is the vision statement?
The vision statement is “Belong Anywhere.” Airbnb, in its vision statement, proclaims that the lodging service can offer a bed anywhere, at any time, through its wide and user-friendly interface.
Also, Airbnb’s vision statement reads that it is in the business of creating an ecosystem of “our people, places, and things” through its mobility services and eventually connecting us and the world.
It goes on to claim that the network’s development in the future will create a new paradigm for the sharing economy and economic mobility in general. Even though Airbnb has only been around for thirteen years, it has grown to be a leading player in the hotel industry because of its disruptive approach.
The company emerged as a high-profile firm in the global hospitality scene in 2010. Global presence is one of the most important components to get right. With an array of products and services catering to just about any type of traveler, it is amazing how Airbnb can be successful in a market where each sector is fighting for its respective share of the pie.
Why is this? Because the world’s population is increasing rapidly. The number of world tourists has increased by roughly sixfold since 2000. Similarly, the global population has grown by a fifth, with four billion people added since 2000.
There is still a lot of room for growth as every person, regardless of age, income level, or education, is a potential customer. They already are customers. Approximately 85% of all travelers to the U.S. are foreign visitors, making them an important target for Airbnb.
Analysis of why this vision is valuable:
- Expanding your horizons- According to Airbnb, anyone can stay at an Airbnb property or room in the world. If you want to try it, it is your right. Its job is not just to provide lodging but to be your guide for the stay.
- Expanding your business- After all, there are plenty of travellers out there who will be willing to travel to you as your customers. Airbnb would provide them with the right platform.
- Shaping the future- Airbnb’s vision will take shape over the next 20 years. The whole “Belong Anywhere” message is a call for more global connectivity.
The company’s future possibilities
In my opinion, the most interesting thing about this vision statement is that it gives the business sector an idea about the size of the business. While people can access the service virtually, Airbnb will go beyond what traditional hotel companies can provide.
How? For one, the hotel rooms of Airbnb can be smaller than the usual average size of hotel rooms. These rooms are typically large. However, Airbnb rooms are much more pocket-friendly than traditional rooms.
The average revenue per available room is lower in Airbnb. This is because they are perceived to be lower-priced compared to hotel rooms. A typical Airbnb room can be accessed in as little as one hour.
Core values
Core values include “champion the mission, be a host, simplify, every frame matters, be a ‘cereal’ entrepreneur, and embrace the adventure.” This is the kind of commitment that leads to a thriving company with a powerful mission, whether it’s to connect the world’s unconnected with the internet or change the hotel and holiday rental space in favor of a model based on collective responsibility.
To develop a vision and make it into reality is a challenge and accomplishment. Airbnb has managed to transform itself from an online hotel rental website into a tech company that has discovered new ways to monetize travel and spread the concept of global travel.
The firm is still working on one of the core aspects that contribute to its path of success. Airbnb was founded on a mission to create a world where people can belong anywhere and houses are homes. To achieve this goal, Airbnb has created a set of values that dictate how it’ll grow as a company.
- Champion the mission-
By championing the mission, Airbnb has created a way for people from all walks of life to participate in an alternative form of travel and earn money while doing so. The founders wanted to create a company that made it easy for people to travel around the world, but they also wanted to have a mission that appealed to everyone, regardless of their situation.
Many people travel alone or in small groups. For others, Airbnb helps them to make new friends. To create an experience that connects people, Airbnb shares the results of its research in its community guidelines, encouraging its hosts to limit their bookings to people who have similar interests.
- Simplify
This seems like the most important aspect of the Airbnb story. The company has a simple mission to make travel as simple as possible. And it has succeeded to the point that it has reached a scale and valuation that are not for the faint of heart.
It is easy for leaders to get lost in these scaling stages and lose sight of the simple mission. Simplify allows Airbnb to stay on this simple mission and not become distracted with finding new business models or maximizing profits.
If we can do this, then we can look to other great values on the team that can help us simplify. Airbnb has a decentralized approach to business that has resulted in around 95% of its revenue being profit. This leads to fewer layers of management and more time spent with employees.
- Every frame matters
The Airbnb program encourages employees to be entrepreneurial and think outside the box to pursue their dreams. The lifestyle brand celebrates those who think outside the box and solve real problems. Each frame matters to Airbnb, and this value is reflected in their core values.
Every frame matters to Airbnb employees. The first frame of the value “Every frame matters” is used to emphasize Airbnb employees’ dedication to taking care of their guests. The team tries to deliver on their promises and meet guests’ expectations.
Airbnb’s head of global hospitality, Erik Arvidson, says the company aims to work with the whole person, not just the person who is coming to stay. He said in the promotional video, “We are a place where you can call a place a home…It’s not a hotel.
- Embrace the adventure
The culture of Airbnb was built on a premise: When you enjoy the experience, you will naturally want to share it with others. In other words, when you have a strong and unique product, the value becomes contagious.
What can we learn from Airbnb’s core values?
Lesson 1: Never lose the passion
The first lesson is how to never lose passion, at any stage of your journey. It’s the missing ingredient that can make you achieve more in your work and life. The founders of Airbnb exemplified it best.
Lesson 2: Live the story
They also live the story the company wrote with every step they take. It’s their faith in the vision that got them to where they are today. Airbnb’s story is not only about great new products and services, but also about the all-around impact of the company’s efforts in the social and environmental context.
Conclusion
Airbnb is a company that is focused on making travel accessible to everyone. They believe they have a responsibility to be a good neighbor and an advocate for creating a better world. A major part of their vision is to let people feel at home, no matter where they are.
It’s also the reason for their name – Airbnb itself stands for “belong anywhere.” They want to make it easier for people to connect with others around the world, while at the same time preserving what makes each place unique. Airbnb also believes in promoting creativity, entrepreneurship, and innovation.
Frequently asked questions
Question 1.) What can we learn from Airbnb’s core values?
Answer- Airbnb is a company that values a flexible work environment, open-minded culture, and a positive mentality.
Question 2.) What does Airbnb promote?
Answer- The company promotes authenticity, community, and trust.
Question 3.) What was the intention behind starting Airbnb?
Answer- They started Airbnb to help people connect with those who wanted to travel, but couldn’t afford it.
