When Was Instagram Founded?: Instagram History

If you’re an Instagram fanatic like me, you’re probably always on the lookout for new and interesting content to scroll through. But have you ever stopped to wonder about the origins of this addictive platform? Well, wonder no more, because I’m about to take you on a journey through the founding and early development of Instagram! Let’s learn about ‘When Was Instagram Founded?’.

When Was Instagram Founded?

When Was Instagram Founded?: Instagram History

On October 6, 2010, Kevin Systrom and Mike Krieger had the vision to create a platform for sharing photos and connecting with others through visual content. This idea occurred to them while they were sitting in a coffee shop in San Francisco. They put in a great deal of effort to make their idea a reality and eventually succeeded in creating Instagram. This platform gained widespread popularity and became one of the most well-known photo-sharing apps globally. Instagram enables individuals to share their photos and connect with others, and it has continued to innovate with features such as Stories, Reels, and IGTV.

To know more about the revolution created by Instagram, keep reading:

The Founding Of Instagram: When Was Instagram Founded?

Imagine you’re in a coffee shop in San Francisco, surrounded by the city’s iconic hills and stunning views. That’s where it all began for Kevin Systrom and Mike Krieger, two friends who had a revolutionary idea on October 6, 2010. They realized that, in the digital age, there was no easy way for people to share their amazing photos with their friends and loved ones.

Determined to change that, Kevin and Mike sat down with their brains (and a computer) and began coding away. They were fuelled by a passion for connecting people through visual content and worked tirelessly, fuelled by coffee and late nights. And finally, they created Instagram—a platform that would quickly take the world by storm.

With its simple and intuitive design, Instagram allows people everywhere to share their photos and connect like never before. Kevin and Mike’s idea, which started in a coffee shop in San Francisco, became one of the most popular photo-sharing apps on the planet. Today, Instagram continues to be a powerful platform for sharing and connecting with others, with features like Stories, Reels, and IGTV.

Early Development And Growth Of Instagram

When it first came out, Instagram was pretty simple. You could take a photo or video with your smartphone’s camera, add a filter to make it look fancy, and then share it on the app. There was also a feature called which helped you discover new content based on what you liked and what you were interested in.

In its early days, Instagram had some big accomplishments. Within two months, the app had gained one million users. In 2012, Facebook bought Instagram for a whopping $1 billion, making it one of the biggest social media acquisitions ever. In 2013, Instagram added video sharing, so you could share 15-second clips with your followers. And the next year, Instagram was introduced which let you share a series of photos and videos that disappeared after 24 hours.

Even though Instagram was doing pretty well, it still had some challenges to deal with. One of the main ones was competing with other social media platforms, like Snapchat and Facebook. To stay on top, Instagram had to keep coming up with new features and ideas to keep people interested. Another challenge was online bullying and harassment, which Instagram had to address by creating stricter community guidelines and policies.

All in all, Instagram’s early development and growth were filled with innovation, acquisitions, and the ability to overcome challenges. Nowadays, Instagram is one of the most popular social media platforms, with over 1 billion monthly active users.

The Acquisition Of Instagram By Facebook

In April 2012, Facebook pulled off one of the biggest coups in social media history by acquiring Instagram for a cool $1 billion. At the time, Instagram was still a tiny start-up with just 13 employees, but it had already amassed a massive and devoted user base, with over 30 million people uploading over 1 billion photos.

Facebook saw the potential in Instagram and snapped it up, giving the social media giant a way to tap into the rapidly growing popularity of mobile photo sharing. Furthermore, Instagram was popular among younger users, many of whom abandoned Facebook in favour of the more visually focused platform.

After the acquisition, Instagram exploded in popularity, introducing tonnes of new features like the ability to post videos, an “Explore” tab for discovering new content, and Instagram Stories, which let users share temporary photos and videos that disappear after 24 hours. Instagram also started offering advertising options for businesses and expanded beyond just photos to include music, videos, and live streaming.

One of the biggest changes to Instagram following the acquisition was the introduction of algorithms that curate users’ feeds instead of showing posts in chronological order. This change, which happened in 2016, was met with some resistance from users who preferred the old chronological feed, but it ultimately helped boost user engagement on the platform.

In the end, Facebook’s acquisition of Instagram was a total game-changer. While the platform has faced some controversy and criticism, it’s still going strong and continues to evolve and expand, becoming one of the most popular social media platforms on the planet.


Now We’ve learnt about ‘When Was Instagram Founded?’, In 2010, Kevin Systrom and Mike Krieger had an idea to create Instagram in a coffee shop in San Francisco. They were passionate about connecting people through visual content and worked hard to bring their idea to fruition. Their dedication paid off as Instagram quickly gained a million users within just a few months of its launch. Facebook saw the potential in the photo-sharing app and purchased it for $1 billion in 2012. Since then, Instagram has continued to grow and evolve, introducing new features like video sharing, the “Explore” tab, and the now-iconic Instagram Stories. As you scroll through your Instagram feed, remember the hard work and dedication that went into creating this beloved platform. The future is uncertain, but one thing is certain: Instagram is here to stay.

  • What was the original purpose of Instagram?

The original purpose of Instagram was to create a platform for sharing photos and connecting with others through visual content.

  • How did Instagram gain popularity?

Instagram gained popularity quickly after its launch, with over a million users within a few months. It also gained attention when it was acquired by Facebook for $1 billion in 2012.

When Was Instagram Founded?: Instagram History

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